Signs play a major role in attracting new customers to your business. A bold, eye-catching sign placed along a busy street is an effective way to advertise your brand with no effort on your part. That being said, designing the perfect exterior sign for your company isn’t always straightforward. Exterior signs need to be built to last in the elements, so you want the sign to look amazing without sacrificing its durability. Certain materials are better suited for outdoor use than others, so as you weigh your options, there are a few things to keep in mind. NWI Print Pro can help you choose the right exterior signage. Explore our options with a printing professional today, and consider these materials for your sign.
At their core, every sign accomplishes the same goal, which is to inform onlookers of your message. Aside from that shared function, however, sign materials produce wide variations in how effective a sign is. When choosing the right material for your sign, your decision should be based on a few important factors:
Considering everything that goes into selecting the right sign, there’s no “perfect” material for every single project. Instead, consider your individual goals, budget and needs.
Aluminum is a classic choice for outdoor signage. Thanks to its lightweight, versatile properties, aluminum doesn’t rust and is easy to install. Aluminum is a popular choice for business owners since it can be easily customized to your exact specifications. Plus, it can be recycled, which promotes a cleaner environment.
Vinyl is perfect for companies that need an exterior sign while on a budget. These flexible signs work great as banners, but it’s also a sturdy material that’s weather-resistant. When it comes to affordability and low-maintenance signage, vinyl is one of the best options out there. You can even create vehicle graphics with vinyl for advertising on the go.
Coroplast signs are also known as yard signs, as these are easy to install on any commercial or residential property. Coroplast is a durable material that bodes well against the elements. They’re easy to notice along the street and are perfect for promoting a home for sale, a special event or a political message. If you’re looking for a hassle-free sign for temporary purposes, coroplast is an excellent option.
No matter what medium you want your sign to be, consider lighting it up to increase visibility even at night. With backlight signs, you’ll emphasize key design principles and make it easier for people to notice your business when the sun sets.
When you need a high-quality exterior sign to promote a message, NWI Print Pro can help. We provide a full range of printing services to build custom signs for residential and commercial clients. If you aren’t sure which material would be best for your goals, talk to our signage experts to learn more.